Consumer Loyalty

Abandoned Cart Management

Win back lost customers with timely rewards for abandoned carts.

Drive cart completions by linking loyalty incentives to user behaviour.

Consumer Loyalty

Abandoned Cart Management

Win back lost customers with timely rewards for abandoned carts.

Drive cart completions by linking loyalty incentives to user behaviour.

Programs

Products

Company

Help Centre

Programs

Products

Company

Help Centre

Consumer loyalty

Abandoned Cart Management

Win back lost customers with timely rewards for abandoned carts

Drive cart completions by linking loyalty incentives to user behaviour.

Challenges in

Abandoned Cart Management

High Cart Drop-Off Rates

Many users add items but exit without completing their purchase, leading to revenue loss.

Generic Follow-Ups:

One-size-fits-all reminders fail to capture user intent or drive urgency.

Manual Recovery Processes

Limited automation makes recovery inconsistent and resource-intensive.

How NUPI enables

Abandoned Cart Management

1

Automated Recovery Journeys

Trigger multi-step reminders via WhatsApp, email, and SMS based on cart value, user behavior, or time delays.

1

Automated Recovery Journeys

Trigger multi-step reminders via WhatsApp, email, and SMS based on cart value, user behavior, or time delays.

2

Personalized Recovery Offers

Serve context-aware incentives like time-limited vouchers or loyalty point boosts to nudge conversions.

2

Personalized Recovery Offers

Serve context-aware incentives like time-limited vouchers or loyalty point boosts to nudge conversions.

3

Real-Time Recovery Analytics

Tailor messaging based on user segments—first-timers, frequent buyers, high-value cart abandoners, etc.

3

Real-Time Recovery Analytics

Tailor messaging based on user segments—first-timers, frequent buyers, high-value cart abandoners, etc.

4

Behaviour-Based Segmentation

Trigger multi-step reminders via WhatsApp, email, and SMS—based on cart value, user behavior, or time delays.

4

Behaviour-Based Segmentation

Trigger multi-step reminders via WhatsApp, email, and SMS—based on cart value, user behavior, or time delays.

Our Growth

partners

Brands with high traffic but low checkout conversions looking to recover lost revenue

Smart suggestions

What’s your research objective?

D2C companies needing automated nudges to bring back cart abandoners

Hello, I’m Rebecca, your

digital interviewer...

Retailers seeking to drive urgency and purchases with contextual loyalty rewards

Best fit for:

Consumer Goods

FMCD

Food & Beverages

Electricals

Frequently asked

questions

How does NUPI help recover abandoned carts?

NUPI uses real-time behavioral triggers to send automated WhatsApp or email nudges with personalized reminders, offers, and urgency-based messaging to bring users back and complete their purchases.

Can the recovery messages be personalized for each user?

Yes. NUPI personalizes every message using customer behavior, product viewed, cart value, browsing patterns, and past purchase history — making each outreach more relevant and effective.

What’s the best timing to send an abandoned cart message?

Our platform optimizes send times using real-time data, ensuring reminders go out within key conversion windows typically 30 mins to 6 hours post-drop-off when intent is still high.

Do I need a separate email or SMS tool to run cart recovery with NUPI?

No. NUPI includes built-in automation flows for email, SMS, and WhatsApp recovery journeys, so you can run multi-channel campaigns without switching platforms.

Can I track the performance of my cart recovery campaigns?

Absolutely. NUPI offers detailed analytics on open rates, click-throughs, conversions, recovery timeframes, and drop-off reasons helping you optimize each journey.

What kind of incentives can be added to abandoned cart campaigns?

You can include time-bound discounts, free shipping, cashback offers, or loyalty points all automated based on cart value, user profile, and segment rules.

Signature

Products

Deploy NUPI’s modular products individually or as a unified suite to match your scaling journey.

NUPI APP

Unified Loyalty

Experience

A single interface for engagement and incentives across all loyalty stakeholders

Explore

IRIS

Channel Loyalty,

built to scale

Design, manage and optimize loyalty programs with automation & control

Explore

AURA

Consumer Loyalty

that adapts

Personalized journeys, intelligent rewards, & seamless engagement to drive retention.

Explore

MANDI

Rewards that

motivate action

A curated marketplace enabling instant, high perceived value reward redemption.

Explore

OFFERS ENGINE

Driving AOV and Retention

Smart offers, targeted rewards, & in-cart incentives to drive repeat purchases

Explore

Signature

Products

Deploy NUPI’s modular products individually or as a unified suite to match your scaling journey.

NUPI APP

Unified Loyalty

Experience

A single interface for engagement and incentives across all loyalty stakeholders

Explore

IRIS

Channel Loyalty,

built to scale

Design, manage and optimize loyalty programs with automation & control

Explore

AURA

Consumer Loyalty

that adapts

Personalized journeys, intelligent rewards, & seamless engagement to drive retention.

Explore

MANDI

Rewards that

motivate action

A curated marketplace enabling instant, high perceived value reward redemption.

Explore

OFFERS ENGINE

Driving AOV and Retention

Smart offers, targeted rewards, & in-cart incentives to drive repeat purchases

Explore

Our

Blogs

The shift from campaign execution to Growth Orchestration

Elevate Your Business with Channel Loyalty Programs

Our

Blogs

The shift from campaign execution to Growth Orchestration

Elevate Your Business with Channel Loyalty Programs

Let’s build loyalty that works

If you’re looking to move beyond discounts and short-term incentives, let’s talk.

Nupi Infotech Limited

powers customer and channel engagement through loyalty programs, rewards ecosystems and performance-driven campaign infrastructure

Programs

Channel Loyalty

Consumer Loyalty

Rewards Marketplace

Retail Intelligence

Products

Nupi App

Iris

Aura

Mandi

Offers Engine

Company

About Us

Careers

Blogs

Registered Address

1st Floor, Olympus Ind Estate, Off Mahakali Caves Road, Gundavali, Andheri East, Mumbai - 400093, Maharashtra

Corporate Address

1206, Lodha Supremus, Powai, Mumbai - 400072, Maharashtra

Mobile

+91 92402 04279

marketing@nupipay.com

Download NUPI APP today

GET IT ON

Google Play

DOWNLOAD ON

APP STORE

Terms & Conditions

Nupi Infotech Limited

powers customer and channel engagement through loyalty programs, rewards ecosystems and performance-driven campaign infrastructure

Programs

Channel Loyalty

Consumer Loyalty

Rewards Marketplace

Retail Intelligence

Products

Nupi App

Iris

Aura

Mandi

Offers Engine

Company

About Us

Careers

Blogs

Registered

Address

1st Floor, Olympus Ind Estate, Off Mahakali Caves Road, Gundavali, Andheri East, Mumbai - 400093, Maharashtra

Corporate

Address

1206, Lodha Supremus, Powai, Mumbai - 400072, Maharashtra

Mobile

+91 92402 04279

marketing@nupipay.com

Download NUPI APP today

GET IT ON

Google Play

DOWNLOAD ON

APP STORE

Terms & Conditions

Nupi Infotech Limited

powers customer and channel engagement through loyalty programs, rewards ecosystems and performance-driven campaign infrastructure

Products

Nupi App

Iris

Aura

Mandi

Offers Engine

Company

About Us

Careers

Blogs

Programs

Channel Loyalty

Consumer Loyalty

Rewards

Retail Intelligence

Registered Address

1st Floor, Olympus Ind Estate, Off Mahakali Caves Road, Gundavali, Andheri East, Mumbai - 400093, Maharashtra

Corporate Address

1206, Lodha Supremus, Powai, Mumbai - 400072, Maharashtra

Mobile

+91 92402 04279

marketing@nupipay.com

Download NUPI APP today

GET IT ON

Google Play

DOWNLOAD ON

APP STORE

Terms & Conditions

Our Blogs

Signature

Products

NUPI APP

Proprietary User Interface

Drive enterprise loyalty with effortless onboarding, smart incentives, and automated payouts

Learn More

IRIS

Channel Loyalty Simplified

Turn fragmented networks into thriving ecosystems with smart loyalty and automated incentives.

Learn More

AURA

Consumer Loyalty Redefined

Deepen consumer relationships with adaptive journeys, seamless points, and personalized rewards.

Learn More

MANDI

Curated Rewards Marketplace

Elevate loyalty value with instant point redemption across curated products and experiences.

Learn More