Aura - Consumer Loyalty
Smarter Loyalty for
Modern Consumers
Aura is an intelligent consumer loyalty platform designed to help brands create personalized, omnichannel loyalty experiences that increase repeat purchases, deepen engagement, and drive lifetime value across web, app, in-store, and call-center touchpoints.
Aura is an intelligent consumer loyalty platform designed to help brands create personalized, omnichannel loyalty experiences that increase repeat purchases, deepen engagement, and drive lifetime value across web, app, in-store, and call-center touchpoints.
Aura is an intelligent consumer loyalty platform designed to help brands create personalized, omnichannel loyalty experiences that increase repeat purchases, deepen engagement, and drive lifetime value across web, app, in-store, and call-center touchpoints.
Product
Highlights
Salient
Features
01
Omnichannel Loyalty Integration
Engage consumers across web, app, in-store, and call center with a unified loyalty experience and database.
02
Behavioral Earning Rules
03
Gamified Interactions
04
Personalized Offer Engine
05
Digital Reward Storefronts
01
Omnichannel Loyalty Integration
Engage consumers across web, app, in-store, and call center with a unified loyalty experience and database.
02
Behavioral Earning Rules
03
Gamified Interactions
04
Personalized Offer Engine
05
Digital Reward Storefronts
01
Omnichannel Loyalty Integration
Engage customers consistently across all points of interaction, – online, mobile, in-store, and contact centers – powered by a unified loyalty database.
02
Behavior Driven Rewards
03
Gamified Interactions
04
Personalized Offers Engine
05
Digital Reward Storefronts
01
Omnichannel Loyalty Integration
Engage customers consistently across all points of interaction, – online, mobile, in-store, and contact centers – powered by a unified loyalty database.
02
Behavior Driven Rewards
03
Gamified Interactions
04
Personalized Offers Engine
05
Digital Reward Storefronts
Frequently Asked
Questions
What types of behavior can Aura track for loyalty rewards?
IRIS is a channel loyalty platform that helps businesses automate partner reward programs, track engagement, and increase sales across their distribution network.
Can Aura’s loyalty experience be personalized for different customer segments?
Yes. Aura’s intelligent offers engine enables segment-based personalization, serving unique rewards and promotions that resonate with different audience groups and increase engagement.
How does Aura help reduce cart abandonment?
Aura uses real-time behavior data to trigger instant rewards or discounts at checkout, encouraging customers to complete purchases and strengthening loyalty.
What types of behavior can Aura track for loyalty rewards?
IRIS is a channel loyalty platform that helps businesses automate partner reward programs, track engagement, and increase sales across their distribution network.
Can Aura’s loyalty experience be personalized for different customer segments?
Yes. Aura’s intelligent offers engine enables segment-based personalization, serving unique rewards and promotions that resonate with different audience groups and increase engagement.
How does Aura help reduce cart abandonment?
Aura uses real-time behavior data to trigger instant rewards or discounts at checkout, encouraging customers to complete purchases and strengthening loyalty.
What types of behavior can Aura track for loyalty rewards?
IRIS is a channel loyalty platform that helps businesses automate partner reward programs, track engagement, and increase sales across their distribution network.
Can Aura’s loyalty experience be personalized for different customer segments?
Yes. Aura’s intelligent offers engine enables segment-based personalization, serving unique rewards and promotions that resonate with different audience groups and increase engagement.
How does Aura help reduce cart abandonment?
Aura uses real-time behavior data to trigger instant rewards or discounts at checkout, encouraging customers to complete purchases and strengthening loyalty.
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Updates
Insights and
Other
Products
NUPI APP
Proprietary User Interface
Drive enterprise loyalty with effortless onboarding, smart incentives, and automated payouts.
Learn More
NUPI APP
Proprietary User Interface
Drive enterprise loyalty with effortless onboarding, smart incentives, and automated payouts.
Learn More
Let’s build loyalty that works
Let’s build loyalty that works
If you’re looking to move beyond discounts and short-term incentives, let’s talk.
If you’re looking to move beyond discounts and short-term incentives, let’s talk.
Nupi Infotech Limited
specializes in omni-channel loyalty, rewards and CRM platforms that simplify customer acquisition and retention for brands.
Contact Us
Registered Address
1st Floor, Olympus Ind Estate, Off Mahakali Caves Road, Gundavali, Andheri East, Mumbai - 400093, Maharashtra
Corporate Address
1206, Lodha Supremus, Powai, Mumbai - 400072, Maharashtra
Mobile
+91 91677 76874
Copyright © 2026 NUPI Infotech Ltd. All rights reserved.
Nupi Infotech Limited
specializes in omni-channel loyalty, rewards and CRM platforms that simplify customer acquisition and retention for brands.
Contact Us
Registered Address
1st Floor, Olympus Ind Estate, Off Mahakali Caves Road, Gundavali, Andheri East, Mumbai - 400093, Maharashtra
Corporate Address
1206, Lodha Supremus, Powai, Mumbai - 400072, Maharashtra
Mobile
+91 91677 76874
Copyright © 2026 NUPI Infotech Ltd. All rights reserved.
NUPI APP
Proprietary User Interface
Drive enterprise loyalty with effortless onboarding, smart incentives, and automated payouts.
Learn More
NUPI APP
Proprietary User Interface
Drive enterprise loyalty with effortless onboarding, smart incentives, and automated payouts.
Learn More
Other
Products
Contact Us
Address
1206, Lodha Supremus, Powai, Mumbai, Maharashtra, India, 400072
Mobile
+91 91677 76874
Copyright © 2025 NUPI Infotech Ltd.
All rights reserved.
Contact Us
Address
1206, Lodha Supremus, Powai, Mumbai, Maharashtra, India, 400072
Mobile
+91 91677 76874
Copyright © 2025 NUPI Infotech Ltd.
All rights reserved.